Question: Put the four basic steps in the implementation of the CRM process in order CRM Process 1 Segment the Customer Base by Profitability 2 Develop

Put the four basic steps in the implementation of the CRM process in order CRM Process 1 Segment the Customer Base by Profitability 2 Develop and execute the best process 3 Measure performance and continuously improve Identify the product /Service package for each customer segment

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