Question: Put your answer in the table Activity 3. Compare the advantages/disadvantages of traditional versus contemporary marketing approaches. Consider the perspective of the consumer (buyer) in
Put your answer in the table

Activity 3. Compare the advantages/disadvantages of traditional versus contemporary marketing approaches. Consider the perspective of the consumer (buyer) in terms of the 4Cs, and the marketer (seller) in terms of the 4Ps. Discuss with a family member before filling in the table. Consumer (Buyer) Marketer (Seller) Advantages Disadvantages Advantages Disadvantages
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