Q $1$

$1\mathrm{.}1.$ Adequately define the concept of core service providers.

$1\mathrm{.}2.$ Explain how consolidating suppliers add value.

$1\mathrm{.}3.$ In detail explain how core service providers reduce specific cost drivers, such as transportation, warehousing, handling, cost of suppliers, forms, ordering processing, purchasing, and clerical support.

Q $2$

$2\mathrm{.}1.$ Explain how improved consumer behaviour forecasting could align VWSA's marketing efforts with efficient inventory and production management.

$2\mathrm{.}2.$ Explain how short$-$term forecasting impacted competitiveness, such as improving responsiveness.

$2\mathrm{.}3.$ Provide practical examples of marketing incentives such as personalized campaigns or higher conversion rates linked to VWSA's operations.

$2\mathrm{.}4.$ Demonstrate how consumer behaviour insights translated into actionable marketing strategies.