Q$.1$ True $-$ false questions: $(2$ points$)$

$1-$ The consumer is familiar with the brands carried by the inert set; hence, they are not perceived negatively or adversely by them. True $-$ False

$2-$ When creating seferal messages for advertising, a creative frequently highlights a product with several advantages. True $-$ False

$3-$ Payout planning is a method of determining the effect of marketing communication decay. True $-$ False

$4-$ Promotion opportunity analysis ends with matching tactics with strategies. True False