Question: Q1: Define the following terms and give an example according to consumer behaviour prespective: Materialism Provenance Curation Market regulation Consumerism Corporate social responsibility Addictive consumption
Q1: Define the following terms and give an example according to consumer behaviour prespective:
Materialism
Provenance
Curation
Market regulation
Consumerism
Corporate social responsibility
Addictive consumption
Consumer terrorism
Compulsive consumption
Sensation
Perception
Hedonic consumption
Absolute threshold
Differential threshold
Subliminal marketing
Semiotics
Stimulus generalization
Stimulus discrimination
Guerilla Marketing
Business ethics
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