Question: Q1: Previously, the study on consumer had known from marketer as buyer behavior. What is the main reason why the study on consumers has been
Q1: Previously, the study on consumer had known from marketer as buyer behavior. What is the main reason why the study on consumers has been changed from Buyer behavior to Consumer behavior Explain your ideas and provide some specific examples for your answer.
Q2: Why should marketers be interested in consumer behavior? Explain your ideas with supporting details.
Q3: Why is the relationship marketing so important and widely used by today's marketers? Why the marketers should focus on the importance of relationship marketing during Covid-19 pandemic?
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