Q1. Select any one product of your choice from the Given list and provide details of...
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Q1. Select any one product of your choice from the Given list and provide details of the company name, its marketing mix, segmentation, targeting, positioning and distribution strategies. • Collect five different photographs/ pictures of the selected product company brand name, symbol, logo etc. from the any of the following listed source like Newspapers/magazines/ books/leaflets etc.. List of products • Gold jewelry • Perfume • Wrist watch • Chocolate • Motor car • Ice-cream • Health drink • Soft drink • Laptop Refrigerator • Microwave • Mobile phone • Television (LCD/LED) • Washing machine • iPods / iPad • Air conditioner • Branded furniture • Car accessories • Packaged snacks • Packed Cakes • Sun glass • Sports shoe • Face wash/ Sun screen • Ready to eat food lotion • Hand sanitizers • Mobile accessories • Luxury writing pen • Ladies branded handbag • Branded appeals • Tea • Coffee • Canned juice • Packed milk • Cheese • Cooking range • Home theater • Dry fruits • Home decor items • Pizza • Carpet Assignment Submission format I. Introduction: Write a brief history of Marketing and the selected product / company. II. Products of the company: Provide detailed information on any 4 major products offered by these companies. III. Identify marketing mix, basis of segmentation and target market for these products. IV. List out the 3 major competitor brands with company names for these products. V. Students Recommendations and Conclusion. VI. Reference/ Bibliography (Write the source of literature/ content) Q1. Select any one product of your choice from the Given list and provide details of the company name, its marketing mix, segmentation, targeting, positioning and distribution strategies. • Collect five different photographs/ pictures of the selected product company brand name, symbol, logo etc. from the any of the following listed source like Newspapers/magazines/ books/leaflets etc.. List of products • Gold jewelry • Perfume • Wrist watch • Chocolate • Motor car • Ice-cream • Health drink • Soft drink • Laptop Refrigerator • Microwave • Mobile phone • Television (LCD/LED) • Washing machine • iPods / iPad • Air conditioner • Branded furniture • Car accessories • Packaged snacks • Packed Cakes • Sun glass • Sports shoe • Face wash/ Sun screen • Ready to eat food lotion • Hand sanitizers • Mobile accessories • Luxury writing pen • Ladies branded handbag • Branded appeals • Tea • Coffee • Canned juice • Packed milk • Cheese • Cooking range • Home theater • Dry fruits • Home decor items • Pizza • Carpet Assignment Submission format I. Introduction: Write a brief history of Marketing and the selected product / company. II. Products of the company: Provide detailed information on any 4 major products offered by these companies. III. Identify marketing mix, basis of segmentation and target market for these products. IV. List out the 3 major competitor brands with company names for these products. V. Students Recommendations and Conclusion. VI. Reference/ Bibliography (Write the source of literature/ content)
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Samsung Galaxy marketing mix Samsung is a South Korean multinational corporation founded in 1938 by Lee Byung Chull In the late 1960s it entered the electronics business Samsung has been globalizing i... View the full answer
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