Q2. Explain the following Channel Availability evaluation measures with examples and solve the associated numerical: a. Numeric Distribution (%) a. Numerical 1: Alice sells photo albums to gift shops. There are 60 such stores in her area. In order to generate adequate distribution coverage, Alice believes she must reach at least 60% of these. In initiating her relationship with each store, however, Alice must provide the store with $4,000 worth of inventory to build a presence. To attain her distribution goal, how much will Alice need to invest in inventory? b. Numerical 2: The marketers at Madre's Tortillas want to know the Numeric Distribution (%) of their distribution network. How much is it? Make relevant assumptions. Outlet All Sales Tortilla Sales Madre's Tortilla Stocked Padre's Tortilla Stocked $1,000 Yes Yes Store 1 $100,00 0 $75,000 S500 Yes Yes Store 2 $50,000 S300 Yes Store 3 No $40,000 $400 No Store 4 Yes b. All Commodity Value (ACV) Distribution (%) a. Numerical 3: The marketers at Madre's Tortillas want to know the All Commodity Volume (%) of their distribution network. How much is it? Make relevant assumptions. Outlet All Sales Tortilla Sales Madre's Tortilla Stocked Padre's Tortilla Stocked $1,000 Yes Yes Store 1 $100,00 0 $75,000 $500 Yes Yes Store 2 $50,000 $300 Yes No Store 3 $40,000 $400 No Yes Store 4 c. Weighted Distribution or Product Category Value (PCV) Distribution (%) a. Numerical 4: The marketers at Madre's Tortillas want to know the Product Category Value or Weighted Distribution (%) of their distribution network. How much is it? Outlet All Sales Tortilla Sales Madre's Tortilla Stocked Padre's Tortilla Stocked $1,000 Yes Yes Store 1 $100,00 0 $75,000 S500 Yes Yes Store 2 $50,000 $300 Yes No Store 3 $40,000 S400 No Yes Store 4