Question: Quantitative research involves structured responses that can be summarized. is not a good method for measuring consumer attitudes and opinions. mainly uses small samples of
Quantitative research
involves structured responses that can be summarized.
is not a good method for measuring consumer attitudes and opinions.
mainly uses small samples of respondents.
is only possible by using a mail survey.
relies on openended responses to survey questions, instead of multiplechoice responses.
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