Retailing Management(7th Edition)

Authors:

Michael Levy, Barton A Weitz

Type:Hardcover/ PaperBack / Loose Leaf
Condition: Used/New

In Stock: 1 Left

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Book details

ISBN: 0073381047, 9780073381046

Book publisher: McGraw-Hill/Irwin

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Book Price $0 : Retailing Management by Michael Levy and Barton A. Weitz is a comprehensive guide to understanding the dynamic field of retailing. The seventh edition of this influential textbook offers an in-depth exploration of retail concepts, strategic planning, and implementation. It delves into the intricacies of retail strategy, consumer behavior, and information systems that form the backbone of successful retail operations. Key themes covered include market segmentation, location strategy, merchandise management, and pricing strategies. The book is structured to provide a clear table of content that guides readers through complex subjects such as supply chain management and retail communication. Notably, it provides a robust solution manual that aids in comprehending critical strategic decisions and operational choices within the retail sector. Each chapter concludes with an answer key, enhancing the learning experience by allowing readers to evaluate their understanding of the material. Reception of the book highlights its detailed case studies and examples that provide practical insights into real-world retail challenges. Retailing Management is celebrated for its academic rigor and practical applicability, making it an essential resource for students and professionals seeking a thorough understanding of retail management dynamics. LSI Context: The book's accessible style, clarity in explaining modern retail concepts, and updated contemporary examples make it a vital resource in business education. Its comprehensive approach ensures a deep dive into retailing's evolving landscape. Aspiring professionals will appreciate the cheap educational tools bundled with this comprehensive text.

Customer Reviews

Trusted feedback from verified buyers

PS
Paul Spencer
5.0
I recently purchased 'Retailing Management, 7th Edition' and I have to say it’s an outstanding resource. The book is packed with practical insights and real-world examples that have been incredibly useful in my business studies. The chapters are well-organized and cover a wide range of topics — from consumer behavior to the latest retail technology trends. I found the sections on multichannel retailing particularly enlightening. Plus, it arrived quickly and in perfect condition, which was a pleasant surprise. If you're looking to deepen your understanding of retail management, I highly recommend this book.