Questio

Check My Work $(1$ ren

In the fall of $2014,$ Coca$-$Cola brought back Surge, its answer to PepsiCo's Mountain Dew. It had first offered Surge for sale in $1996$ but had stopped production in $2002.$ Surge was as a novelty, a revival of the brand for nostalgic consumers. Assuming that buyers would want this specialty, limited$-$production item quickly in order to show it off to friends, the ce also featured next$-$day delivery, exclusively from Amazon.

Which of the following price levels was most likely associated with the Surge revival?

a$.$ a prestige item level

b$.$ a value pricing level

c$.$ a volume discount level

d$.$ a parity level

e$.$ a reentry level