Question $1(0\mathrm{.}5$ points$)$

How do IMC compatibility and guerrilla marketing often work together?

a$)$ Guerrilla marketing campaigns use no IMC tools at all and rely only on art installations.

b$)$ Frequent personal selling, like a mime who signs people up for a company's service, is used with guerrilla marketing.

$$ c$)$ Social media, like a landing page on a website, is used in conjunction with the guerrilla marketing experience.