Question $1(1$ point$)$

$3$

The marketing team of Under Armour has come up with a strategy to advertise their shoes as a product that makes walking and running pleasurable. Marketing the shoes in this manner creates a perceived difference in the minds of customers. This is an example of $q,$

$6$

A$)$ market segmentation.

$8$

$9$

B$)$ internal positioning.

C$)$ differentiation.

D$)$ brand extension.