Question 1 (1 point) Marketing strategy that involves gathering all data available on people is called.. Question 2 (1 point) Segmentation according to values of a set of consumers is part of... Question 3 (1 point) Segmentation according to consumer loyalty is part of.. Question 4 (1 point) Business segment that has firms that want best products is called... Question 5 (1 point) Segmentation according to natural climate of an area is part of Question 6 (1 point) Segmentation according to lifestyle choices of a set of consumers is part of... Question 7 (1 point) Segmentation according to social class of consumer is part of... Question 8 (1 point) Marketing strategy that involves targeting a very select group of consumers is called... Question 9 (1 point) Marketing strategy that involves targeting a even further specialized group of consumers than concentrated marketing is called... Question 10 (1 point) The nomenclature used for people who are trendy and fun loving is... Question 11 (1 point) Marketing strategy that tailors offerings to meet needs of different segments is called... Question 12 (1 point) The nomenclature used for people who are expressive and work to experience is.. Question 13 (1 point) The nomenclature used for people who have a commitment to family and career is... Question 14 (1 point) Segmentation according to benefits desired by customers is called... Question 15 (1 point) The nomenclature used for people who are motivated by self expression is... Question 16 (1 point) The nomenclature used for people who are idealistic, comfortable and reflective is... Question 17 (1 point) Business deciding to sell same offering to all population is called? Question 18 (1 point) Segmentation according to family life cycle of consumer is part of...

Question 19 (1 point) The nomenclature used for people who take charge and have high self esteem is... Question 20 (1 point) Business segment that has low profit margins and regard the offering as strategic is called...

Question 21 (1 point) Group of population that a business decides to sell to is called? Question 22 (1 point) Segmentation according to interests of a set of consumers is part of...

Question 23 (1 point) The nomenclature used for people born in years 1965-1979 is...

Question 24 (1 point) Segmentation according to locations of customers is called... Question 25 (1 point) Segmentation according to family size of the consumer is part of. Question 26 (1 point) Segmentation according to what consumers value is called... Question 27 (1 point) Segmentation according to ethnic background of customers is called... Question 28 (1 point) Business segment that has firms that demand high-quality and delivery requirements is called...

Question 29 (1 point) Segmentation according to usage situation of consumers is part of...

Question 30 (1 point) The nomenclature used for people born in years 1946-1964 is... Question 31 (1 point) Business segment that has firms that seek trust and reliability is called... Question 32 (1 point) The nomenclature used for people who are idealistic, conventional and conservative is...

Question 33 (1 point) The nomenclature used for people who are resource poor and hate change is...

Question 34 (1 point) Segmentation according to population density in an area is part of