Question: Question 1 : 10 marks (Word limit: 500 700 words) Organization is a going concern and established to gain competitive advantage over its rival companies.

Question 1: 10 marks (Word limit: 500 700 words)

Organization is a going concern and established to gain competitive advantage over its rival companies. In this regard, examine different competitive forces proposed by Porter, Miles & Snow that can be utilized by the managers to gain edge in the marketplace.

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