Question: Question 1: (2 pts) Examine logos below. What are the features of those logos over time? Why were they designed like that? How to

Question 1: (2 pts) Examine logos below. What are the features of those logos over time? Why were they designed like that? How to explain the brand logo changes using JND? Perfect Pro Pirst Perst in 1898 1905 1906 1940 1950 PEPSI PEPSI PEPSI PEPSI 1962 1973 1991 PEPSI 1998 2003 Current Question 2: (2 pts) Assume that you are a consultant for a marketer who wants to design a package for a new premium chocolate bar targeted to an affluent market. What recommendations would you provide in terms of such package elements as color, symbolism, and graphic design? Give reasons for your suggestions. (Apply the course content as much as you can)

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