Question: QUESTION 1 (20 Marks) According to the article, the 2020 FIFA world cup final brands reputation suffered in Qatar. With the aid of the article,

QUESTION 1 (20 Marks) According to the article, the 2020 FIFA world cup final brands reputation suffered in Qatar. With the aid of the article, discuss why the macroenvironmental analysis must be part of a due diligence study done before awarding the rights to host future FIFA world cup events.

QUESTION 2 (20 Marks) Events and experiences such as the FIFA world cup competitions attract sponsors who put in substantial amounts of money. Assess the wisdom of being a headline sponsor at the FIFA world cup even

Source: Online. Available from: https://allafrica.com/stories/202212260013.html

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!