QUESTION 1 (25 marks) Read the following extract and answer the questions that follow. You have been invited to resource a group of people on Marketing Skills and Strategies for a newly established company manufacturing goods made from waste such as paper, plastic, tins etc. The company aims to enforce a strong marketing strategy for their products in order to penetrate the already competitive market in Botswana. They need trained personnel to sell their products, so they want to equip their staff with any marketing skills and strategies they lack.

(a) State and explain three (3) factors you will take into consideration when preparing the material for your presentation. (6 marks)

(b) Mention briefly how you will handle each of the three (3) stages of presentation. (9 marks)

(c) Name one (1) type of audio-visual aid you would use to enhance your content delivery. Justify your choice. (2 marks)

(d) Which two (2) non -verbal cues would be most helpful during your delivery? (2 marks)

(e) Explain how the two (2) non- verbal cues you stated in (d) would aid your interaction with the audience. (4 marks)

(f) Give two (2) reasons why it is important to edit your material before the presentation. (2 marks)