QUESTION $1$

$[40$ MARKS$]$

$1\mathrm{.}1$ As a marketing manager, you must know the products and services that you are selling

as this will help you build and sustain long$-$term relationship with your firm's customers,

clients any other partners.

Discuss any four products or services offered by your firm, including the clothing and

comfy living areas for house pets you are introducing and highlight how this new

product line aligns with your company's values and its products. Give examples of

products or services offered under each category. Make recommendations to

management on product decisions that need to be made when adding new products.