Question: QUESTION 1 (50 marks) You are required to select a commercial product/service/offering of your choosing. This can be from any industry or any category. You

QUESTION 1 (50 marks) You are required to select a commercial product/service/offering of your choosing. This can be from any industry or any category. You will then analyse the chosen product under the following categories 1.1.) Describe the type of target market segmentation your selected product utilises, and fully justify your answer in the context of this example . (10) 1.2.) Describe the positioning base utilised by the product , and fully justify your answer in the context of this example . (10) 1.3,) Identify the distribution strategy employed, and fully justify your answer in the context of this example . (10) 1.4.) Elaborate on the pricing strategy utilised, and fully justify your answer in the context of this example . (10) 1.5.) Determine the type of product classification engaged in, and fully justify your answer in the context of this example
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