Question: Question 1 8 ( 2 points ) Like many other marketing strategy specialists, Mike relies heavily on creativity and originality. Members of his team are
Question points
Like many other marketing strategy specialists, Mike relies heavily on creativity and originality. Members of his team are selected on the basis of their ability to think divergently, and Mike often conducts activities to ensure that this ability is developed. For instance, before any new project, Mike invites his team to sit together and churn out possible ideas about the new product, its theme, and ways in which it can be projected best in the market. These sessions usually provide him with a bank of potential ideas from which the team selects some strong concepts and develops them into a campaign. To encourage freedom in these sessions, Mike has a noevaluation policy. This is an example of
Question options:
social loafing
brainstorming
ingroup favoritism
groupshift
Question points
mediates differences between group members.
Question options:
Encourager
Dominator
Compromiser
Harmonizer
Question points
refers to the degree to which members believe that the team can be effective across a variety of situations and tasks.
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Mental models
Cohesion
Potency
Transactive memory
Question points
Jessica's manager just took credit for her hard workagain She is so angry she throws her coffee cup across her office, sends off an angry email to a client, and is rude to her assistant for the rest of the day. Jessica demonstrates a low level of "use of emotions," one of the factors in emotional intelligence.
Question options:
True
False
Question points
In groups with reciprocal interdependence, members have a great deal of discretion in terms of what they do and with whom they interact in the course of the collaboration involved in accomplishing the team's work.
Question options:
True
False
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