Question: Question 1 A+B+C/D/E): 15% (max 2 pages A Develop one inndetive Product Development strategy for your TG) under your Brand (mention against your name) following

Question 1 A+B+C/D/E): 15% (max 2 pages A Develop

Question 1 A+B+C/D/E): 15% (max 2 pages A Develop one inndetive Product Development strategy for your TG) under your Brand (mention against your name) following the disruption type (A1/2/3/4) mention against your name. Add visuals of your product and classify your functid al and emotional USPs among core, tangible and augmented levels in a table. (3+4=7%) A1: Multibrand : Current Product Core Augmented Line at current ce range Functional Features and A2: New Brand:w product Line at Benefits current price rage Emotional Benefits A3: Multibranding urrent Product line but High end entry A4: New Brand: Ne product Line but Low end entry B. Develop a Brand Name Log for your new brand following the listed array of brand (B1/2/3/4/5) mentioned against your name. Briefly ify your new brand name. (5%) Endorsed: Linked Name B2ndorsed: Token 03: Ub Brand: Master as the driver 34: use of Brand: Shadow B5: Borsed: Strong Endorsement Answeryone as listed against your name) from C/D/E: C Develop one Segmented Pricing Stratet following the listed topic (1/2) mentioned against your name. (3) C1: Custom Demographic C2: Customer chavioral D. Develop ane Chasm Crossing strategy for your brand following the listed type (11/2/3) against your name. (3%) D1: Invasion (partner D2: Invasion (whole pluct) D3: Bowling Alley E Develop a Distribution Navigation strategy for your nebrand following the navigation type (E4/E2/3/04) mentioned against your name.3%) E1: Range E2: Reach B3: Richness Sandalina Skin E4: Affiliation Care Products A3, B3, C1 Sales Promo (contest), Alternative support Media Question 2: 10% (max 2 pages including 1 page for the interactive content) Develop an Interactive IMC Static Content idea for your new brand integrating the tools mentioned against your name. Table your IMC Objectives (optional). Budget and selected Media. Add Visual/s. Bonus Question 12 marksl: Your MKT 460 Instructor is relevant when Your MKT 460 Instructor is not relevant when Question 1 A+B+C/D/E): 15% (max 2 pages A Develop one inndetive Product Development strategy for your TG) under your Brand (mention against your name) following the disruption type (A1/2/3/4) mention against your name. Add visuals of your product and classify your functid al and emotional USPs among core, tangible and augmented levels in a table. (3+4=7%) A1: Multibrand : Current Product Core Augmented Line at current ce range Functional Features and A2: New Brand:w product Line at Benefits current price rage Emotional Benefits A3: Multibranding urrent Product line but High end entry A4: New Brand: Ne product Line but Low end entry B. Develop a Brand Name Log for your new brand following the listed array of brand (B1/2/3/4/5) mentioned against your name. Briefly ify your new brand name. (5%) Endorsed: Linked Name B2ndorsed: Token 03: Ub Brand: Master as the driver 34: use of Brand: Shadow B5: Borsed: Strong Endorsement Answeryone as listed against your name) from C/D/E: C Develop one Segmented Pricing Stratet following the listed topic (1/2) mentioned against your name. (3) C1: Custom Demographic C2: Customer chavioral D. Develop ane Chasm Crossing strategy for your brand following the listed type (11/2/3) against your name. (3%) D1: Invasion (partner D2: Invasion (whole pluct) D3: Bowling Alley E Develop a Distribution Navigation strategy for your nebrand following the navigation type (E4/E2/3/04) mentioned against your name.3%) E1: Range E2: Reach B3: Richness Sandalina Skin E4: Affiliation Care Products A3, B3, C1 Sales Promo (contest), Alternative support Media Question 2: 10% (max 2 pages including 1 page for the interactive content) Develop an Interactive IMC Static Content idea for your new brand integrating the tools mentioned against your name. Table your IMC Objectives (optional). Budget and selected Media. Add Visual/s. Bonus Question 12 marksl: Your MKT 460 Instructor is relevant when Your MKT 460 Instructor is not relevant when

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!