QUESTION $1$Background and key concepts should not be more than half a page $(5$ marks for the background andkey concepts$).(5)$Then answer the following questions:QUESTION $2($a$)$ Discuss the technological progress in Africa $(5$ marks for the theoretical discussions$).($b$)$ Explain how the chosen SME$/$SMME can infuse the technological progress in the business $(10$ marks for thepractical application$).(15)$QUESTION $3($a$)$ Discuss the cultural influences on the decision$-$making process as part of African consumer buying$(5$ marks for the theoretical discussion$).($b$)$ Give examples of practical applications of the decision$-$making process that is part SME$/$SMMEconsumers buying $(10$ marks for the practical application$).(15)$QUESTION $4($a$)$ Describe to the identified SME$/$SMME owner the marketing implications relating to growth in mobileand internet access $(5$ marks for the theoretical discussions$).($b$)$ Describe how the identified SME$/$SMME can practically capitalise on this growth with reference to itsmarketing strategy $(10$ marks for the practical application$).(15)$Make sure that you have done the following before you submit your answer file: Track changes have been stopped and changes accepted. A table of contents is included. An introduction and conclusion are included. The document is reader friendly $($headings and subheadings$).$ The correct referencing technique $($in$-$text references and reference list$)$ is used.$(10)$