QUESTION: 1. Can Costco gain a competitive advantage by diversifying its business and entering the health and
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Question:
QUESTION:
1. Can Costco gain a competitive advantage by diversifying its business and entering the health and insurance industry?
2. If so, does the health and insurance industry align with Costco's core competencies / membership based business model?
3. What are ways that Costco can make this happen?
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Operations Management Creating Value Along the Supply Chain
ISBN: 978-0470525906
7th Edition
Authors: Roberta S. Russell, Bernard W. Taylor
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