Question: QUESTION 1) PREPARE THREE DIFFERENT BUYER PERSONAS FOR THE BELOW MENTIONED D2C BRAND OPERATING IN NICHE SEGMENT (note - not only include theory part ,

QUESTION 1) PREPARE THREE DIFFERENT BUYER PERSONAS FOR THE BELOW MENTIONED D2C BRAND OPERATING IN NICHE SEGMENT

QUESTION 1) PREPARE THREE DIFFERENT BUYER

(note - not only include theory part , but also give the practical buyer persons , who are targeted for the above brand ) ( buyer persons should include A) DEMOGRAPHY ( AGE , GENDER , INCOME , LIVES IN ) B) BACKGROUND ( JOB / WORK , EDUCATION , MARITAL STATUS ETC ) C) HIS / HER GOALS D) HIS / HER HOBBIES AND INTEREST E) CHALLENGES HE / SHE FACES F) WHAT SOLUTION , THIS D2C BRAND WILL PROVIDE WITH THIS NICHE PRODUCTS)

DESCRIPTION ( A FOOTWEAR BRAND WHICH HAS PRODUCTS IN TWO MAJOR CATEGORIES ONE IS YOUNG STYLISH FOOTWEAR 1) HIGHLY COMFORTABLE, ALL DAY LONG FOOTWEAR 2) STYLISH FOOTWEAR FOR YOUNG MILLENIALS 3) HIGH QUALITY AFFLUENT FOOTWEAR. 4) CUSTOMIZABLE FOOTWEAR TO MEET THE TASTE OF INDIVIDUAL NEXT ONE IS MEDCAL VALUE FOOTWEAR 1) DIABETIC FOOTWEAR 2) ORTHOPAEDIC FOOTWEAR 3) CUSTOMIZABLE FOOTWEAR FOR DIFFERENTLY ABLED LEG PEOBLEM)

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