QUESTION 1 The ingredients that go into a marketing program product, price, place, and promotion O A Marketing mix B Primary data OC Marketing concept QUESTION 2 A three part business philosophy 1. Consumer orientation. 2. a service orientation, J. a profit orientation O A Product O Marketing concept OC Marketing O 0 None of the above QUESTIONS The activity, set of institutions and process for creating communicating delivering, and exchanging offerings that have value for customers clients, partes, and society at large A Brand name On Relationship marketing OG Marketing O All of the above QUESTION 4 People with unsatisfied wants and needs who have both the resources and the willingness to buy. OA Marketing OB Marketing my O Consumer Market OD Market