Question: Question 1 What did Coke forget about when changing to the New Coke? Group of answer choices How big of a competitor Pepsi was How
Question 1
What did Coke forget about when changing to the New Coke?
Group of answer choices
How big of a competitor Pepsi was
How to do taste tests
The symbolic value of the old Coke to customers
None of the above
Question 2
Amazon at one point tried to go into home healthcare, which would serve a different type of market with a different type of product from what its other offerings. By going into the home healthcare industry, Amazon was using what type of growth strategy?
Group of answer choices
penetation strategy
product growth strategy
market growth strategy
diversification
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