Question: QUESTION 1. What role does price play in a consumer's selection of a home printer? What about a business buyer making a purchase decision about

QUESTION 1. What role does price play in a consumer's selection

of a home printer? What about a business buyer making a purchase

QUESTION 1. What role does price play in a consumer's selection of a home printer? What about a business buyer making a purchase decision about an office printer? What about a business person selecting a portable printer to take on business trips? QUESTION 2. List all the different features a printer can have. Which of these do you think are most important to consumers, and how much extra are they willing to pay for them? Which do you think are most important to business buyers

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