Question 15 (2 points) A retailer's commitment to a type of business and to a distinctive role in the marketplace is its __.

Question 15 options:

A. overall retail strategy

B. organizational mission

C. long-term plan

D. competitive advantage

Question 22 (2 points) A retailer can encourage long-term employment by __.

Question 22 options:

A. using job standardization

B. utilizing self-service facilities

C. adhering to a promotion-from-within philosophy

D. developing clear employee performance standards