Question: Question 18 (1 point) What are techniques that use public personalities to add credibility and influence sales. a) Celebrity spokesperson b) Presence marketing c) Influencer

Question 18 (1 point) What are techniques that

Question 18 (1 point) What are techniques that use public personalities to add credibility and influence sales. a) Celebrity spokesperson b) Presence marketing c) Influencer marketing d) Both a and c are correct Question 19 (1 point) What is marketing that is relevant to the target and allows them to interact with or use the brand known as? a) Grassroots marketing b) Engagement marketing c) Experiential marketing d) Presence marketing Question 20 (1 point) What is advertising that is placed within an editorial enviroment known as? a) Targeted marketing b) Native advertising c) Publicity d) Content marketing

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