QUESTION $2(20$ Marks$)$Ireland is the home of whiskey and, because of this, the country boosts of a rich heritage of quality whisky brands wellrespected the world over. Irish whiskey has a depth and diversity to it which sets it apart from other international whiskeycategories.Weighing in the foregoing statements, assess how McConnells Irish Whisky can leverage on country$-$of$-$origin perceptionsto facilitate global entry.