Question: Question 2 (5 marks) You are just about to make your dream come true and open you own business Juice Bar. What kind of digital

Question 2 (5 marks) You are just about to make

Question 2 (5 marks) You are just about to make your dream come true and open you own business Juice Bar. What kind of digital and traditional media you will use to promote your business. Please describe the characteristics of both and give examples. Select 3 different communication media that you use to support your marketing initiatives and review currently used content. Compare to two competitors of your choice. Suggest future possible changes to your content. Please use at least 2 academic references. Please use Harvard referencing style. 800-1000 words Marking Rubrics Score 40% of the marks Description of digital and traditional media used to promote business Description of currently use content and suggestion of future changes Competitors' comparison 20% of the marks 20% of the marks Written communication and academic references (20% of the marks)

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