Question: Question 2 8 ( 1 . 5 points ) q , is a measure used to compare the costs of various advertising media to deliver

Question 28(1.5 points)
q, is a measure used to compare the costs of various advertising media to deliver a set number of customers reached. This measure is called:
CPM -- cost per million
Gross impressions per thousand
Gross rating points
CPM - cost per thousand
Price per million
Question 28(1.5 points) q, is a measure used to compare the

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