Question: Question 2 8 1 pts An e - commerce platform wants to increase its sales. They decide to use predictive analytics to analyze the browsing
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pts
An ecommerce platform wants to increase its sales. They decide to use predictive analytics to analyze the browsing history, previous purchases, and click patterns of their users. What is the primary goal of their predictive analytics application?
Determine the total number of users who will visit the website next month.
Assess which products to discontinue from their inventory.
Recommend products to users that they are most likely to purchase.
Predict which advertisements will have the highest clickthrough rates.
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