Question: Question 2 8 ( Mandatory ) ( 2 points ) Saved Volvo wanted to break into the electric vehicle ( EV ) marketplace. At that

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28 (

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Volvo wanted to break into the electric vehicle

(

)

marketplace. At that time, economic value was more highly prized than form and function. Therefore, Volvo chose not to compete. with the other brands and targeted the high

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end market for electric vehicles. Which base did Volvo use to position itself in the market?

Question 28(Mandatory)(2 points) Saved Volvo wanted to break into the electric

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