Question: Question (2): Based on what you have learned about benchmarking, read the following case study and answer the below questions: (10 marks) Benchmarking at Motorola

Question (2): Based on what you have learned
Question (2): Based on what you have learned about benchmarking, read the following case study and answer the below questions: (10 marks) Benchmarking at Motorola Motorola , one of the original Malcom Baldridge Award winners, has found that even after achieving best-in-class, there is much to be gained through continued benchmarking. Every new program, every new product, and every new improvement effort at Motorola is preceded by a search for the best in class. In this way , Motorola ensures that every new process introduced will be world class. Questions: 1- Why do you think motivates Motorola to invest in benchmarking?(support your answer by the definition of benchmarking) (5 marks) 2. Briefly show what would be Motorola's benchmarking methodology

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