Question: Question 2 , E 2 - 2 3 ( book / static ) Part 1 of 2 HW Score: 5 3 . 8 5 %

Question 2, E2-23(book/static)
Part 1 of 2
HW Score: 53.85%,7 of 13 points
Points:
Market Focus is a marketing research firm that organizes focus groups for consumer-product companies. Each focus group has eight individuals who are paid $60 per session to provide comments on new products. These focus groups meet in hotels and are led by a trained, independent marketing specialist hired by Market Focus. Each specialist is paid a fixed retainer to conduct a minimum number of sessions and a per session fee of $2,200. A Market Focus staff member attends each session to ensure that all the logistical aspects run smoothly.

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