Question: Question 2 : How is introducing new products going to help Starbucks improve its business? What is the underlying assumption the company is making about
Question :
How is introducing new products going to help Starbucks improve its business? What is the underlying assumption the company is making about consumer demand? How
do you get from more options to more revenue? How many drinks can one person consume? Or are the boba drinkers not already a customer. In about one paragraph, use
demand and supply terms to answer this question.
The article states that:
But adding food and drink options is counterintuitive if the goal is to reduce wait times. Starbucks's menu is already staggering. There are more than ways to
customise drinks, according to the company.
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