Question: Question 2 - Management Responding to changes in the market and the needs of customers has always been important, but these days customers can communicate

Question 2 - Management Responding to changes in

Question 2 - Management Responding to changes in the market and the needs of customers has always been important, but these days customers can communicate rapidly and form online 'posses' to express their disdain for corporate decisions. In the case of GT7, the game was 'review bombed' causing the game's score to drop to the single digits - a record low. Outline how you would respond to customers if you were managing Polyphony Digital. (10 marks, 400 words)

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