Question: Question 2 Use an appropriate analytical technique to determine whether Better World Books has any resources or capability which can form the basis of competitive

Question 2

Use an appropriate analytical technique to determine whether Better World Books has any resources or capability which can form the basis of competitive advantage?

Question 3

Is the firms business model sustainable? What options does Better World Books have to secure its future?

Question 4

Assess Better World Books business-level strategy. What can the firm make do to create long-term competitive advantage?

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