Question 201 pts

In a marketing research project, Thato will conduct a survey to understand consumer buying behaviour. Thato follows a systematic sampling process to ensure representative results.

From the following options, identify the steps of the sampling process:

Group of answer choices

Define the problem, identify the sampling frame, select the sampling method, select sample elements, and gather data from designated elements

Define the problem, identify the sampling frame, select the sampling method, select sample elements, and analyse data.

Define the problem, identify the sampling frame, select the sampling method, select sample elements, and make a decision.

Define the population, identify the sampling frame, select the sampling methods, determine the sample size, select the sample elements, and gather data from designated elements.

Question 211 pts

In a study on corporate leadership styles, Jane utilises judgment sampling to select her sample.

Which of the following is an example of judgment sampling?

Group of answer choices

A researcher randomly selects participants from a large pool of individuals.

A researcher divides the population into clusters and randomly selects clusters for the sample.

A researcher selects every nth individual from a population list.

A researcher deliberately selects a group of people (business people) for a sample.

Question 221 pts

Which other method is also known as judgment sampling from the list below that Jane can also use?

Group of answer choices

Convenience sampling

Quota sampling

Snowball sampling

Probability sampling methods

Question 231 pts

In a medical research project, Dr. Ndlumbini in Khayelitsha aims to investigate the effectiveness of a new treatment. To ensure reliable results, he carefully considers the sample size. By selecting sufficient participants, Dr. Ndlumbini can draw accurate conclusions about the treatment's efficacy.

Which practical consideration should the Dr consider when selecting the sample size:

Group of answer choices

The purpose of the study, required level of confidence, the purpose of the study and the type of report and its importance

The size of the population, error related to the respondent selection, the size of the population, and the purpose of the study

The colour preference of the researcher, sample distribution, the time and money available, and the size of the population

The time and money available, the size of the population, the purpose of the study, the type of report, and its importance.

Question 241 pts

In a social science research project, a team of researchers is conducting a study on the experiences of individuals with disabilities in accessing public spaces. The researchers outsourced the process of collecting data to an external company of field workers.

Which of the following is an option to communicate the researcher's intentions ?

Group of answer choices

Conducting statistical analysis.

Reviewing existing literature.

Briefing the third party.

Agreeing on the procedures.

Question 251 pts

One of the following is a few logistical considerations to remember when undertaking fieldwork. Choose the best option below:

Group of answer choices

The evaluation must, if possible, take place in the field.

The evaluation must always be conducted in a controlled laboratory setting.

The evaluation is primarily focused on theoretical analysis.

The evaluation should only rely on secondary data sources.

Question 261 pts

In a research survey about customer satisfaction, respondents were asked to rate various aspects of a product. However, due to a technical glitch, some respondents selected the wrong options, leading to potential survey errors.

Which error is identified above?

Group of answer choices

Survey error Coverage error

Instrumental error

Methodological error

Question 271 pts

________________ Is caused when fieldworkers incorrectly record or misinterpret the answers provided by respondents:

Group of answer choices

Sampling error

Recording error

Cheating error

Respondent selection error

Question 281 pts

In a research study, the researchers wanted to validate the effectiveness of a newly developed questionnaire to measure job satisfaction. When the questionnaire is validated, it will produce reliable results.

Which sentence below best describes the validation of data?

Group of answer choices

The process of ensuring that the gathered data is valid and accurate.

Data collected from a large population to establish statistical significance.

Data obtained through random sampling to reduce selection bias.

Data gathered to test the reliability of measurement instruments.

Question 291 pts

Survey questions can also include, agree or disagree responses, which generally require a specific coding type. This type of coding is referred to as:

Group of answer choices

Post-coding; It is when the data is coded once it has all been gathered. The aim of post-coding is to specify the categories once data is collected.

Pre-coding; It is the predetermined categories into which answers must be placed when the questionnaire is designed.

Compilation coding; It is when the categories are specified once data is collected

Post-coding of data into open-ended and closed-ended questions.

Question 301 pts

In a research project, data from surveys and interviews were collected. The research team needed to analyse, and organise the data by assigning codes to different themes and categories that emerged during the analysis process. This process is known as research coding and has several steps:

Identify the steps of coding from the options provided below;

(i) The specification of categories, (ii) Allocation of code numbers to each category, (iii) Compilation of codebook or manual, (iv) Conducting statistical analyses to identify patterns, (vi) compliance with sampling requirements

Group of answer choices

i, ii, iii i, ii, iv

ii, iii,vi

ii, iv, vi

Question 311 pts

In a large-scale research project, data was collected from various sources, including surveys, observations, and interviews. After the data collection phase, the research team processed and organised the raw data. They carefully verified, cleaned, and labelled the data and stored it in a secure and protected database for future analysis and use.

When raw data is verified, cleaned, labelled, and kept in a protected location for future use, this is an example of:

Group of answer choices

Sampling.

Coding.

Data storage

Data visualisation

Question 321 pts

Once the data collection phase was complete, researchers proceeded with the data analysis cycle. The team verified the data to ensure accuracy and consistency before proceeding with the analysis.

Which of the following is not part of the data analysis cycle?

Group of answer choices

Read the raw data, Create a database, Perform data verification, validate research instrument, calculate descriptive statistics, do exploratory data analysis, analyse data, and interpret the analysis to make conclusions.

Create a database, Perform data verification, validate research instrument, calculate descriptive statistics, do exploratory data analysis, analyse data, and interpret the analysis to make conclusions and share data with the public,

Read the raw data, Create a database, Perform data verification, validate research instrument, calculate descriptive statistics, Check data validity, analyse data and interpret the analysis to make conclusions.

Read the raw data, Create a database, Perform data verification, process data, calculate descriptive statistics, Check data validity, analyse data and interpret the analysis to make conclusions.