Question: Question 3 0 ( 3 points ) The three criteria that determine whether a brand association can truly function as a point of difference are
Question points
The three criteria that determine whether a brand association can truly function as a point of difference are
Al desirability, peculiarity, deliverability
B differentiability, authenticity, desirability
O C comparability, authenticity, deliverability
OD desirability, deliverability, differentiability
OE deviance, peculiarity, deformity
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