Question: Question 3 0 8 pts ( CO 1 ) Barriers that slowed the initial acceptance of marketing in the healthcare industry include the belief that
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pts
CO Barriers that slowed the initial acceptance of marketing in the healthcare industry include
the belief that marketing is an investment, not an expense.
an intensely competitive environment.
limited exposure to marketing training and education by healthcare administrators.
the belief that marketing was about much more than advertising.
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