Question: Question 3 0 When Disney acquired Marvel Comics on August 3 1 , 2 0 0 9 , for $ 4 . 2 4 billion,
Question
When Disney acquired Marvel Comics on August for $ billion, management needed to determine whether or not there were opportunities to strengthen the business, which includes all of the following considerations, except
the transferring of valuable resources and capabilities from one business to another.
initiating actions to boost the combined performance of the corporation's collection of businesses.
opportunities to pursue debt reduction to lower its debtequity ratio while maintaining asset levels.
sharing the use of powerful and wellrespected brand names across multiple businesses.
encouraging knowledgesharing and collaborative activity among the businesses.
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