Question: Question 3: (0.5 x 8 = 4 Marks) From your understanding of Porters Competitive Forces complete the following table for McDonalds indicating the level of
Question 3: (0.5 x 8 = 4 Marks) From your understanding of Porters Competitive Forces complete the following table for McDonalds indicating the level of influence each force has and mention one factor or example to support the level of influence you chose. McDonald's Force Influence (High, Moderate, Low) Factor Rivalry of competitors Ex: High Ex: Many fast-food chains with similar food choices and similar prices. Threat of New entrants Threat of Substitute products Bargaining power of customers Bargaining power of suppliers Question 4: (4 Marks) Organizational Level Information system used (MIS, DSS, EIS) (0.5x3 marks) Decision Structure (Structured, Semi-Structured, Unstructured) (0.5 x 3 marks) Example of a Decision taken at this Organizational Level (0.5 x 2 marks) Strategic Level Tactical Level Operational Level Restocking inventory Question 5: Mariam is a small entrepreneur she just started her business selling Vegan food in a food truck, the market is new to her and she needs help to sell and market her products as well as make a profit to open her own restaurant. a. Recommend affordable ways by which Mariam can market her products and reach more customers using technology. (1 Mark) b. Explain how Mariam can benefit from technology in these three areas ( Financials, customer service, productivity) (3 Marks) c. Assuming Mariam's business grew bigger and her operations, customers, demand increased and she started making more profit which E-Business Application would you recommend to Mariam and why? (2 Marks)
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