Question $31(0\mathrm{.}5$ points$)$

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Initial activities that senior leadership, starting with the CEO, should undertake during all innovation changes include:

$$ A$.$ Define the Innovation Strategy, and link it to the Business Strategy

B$.$ Identify who will benefit from the improved innovations

C$.$ Make optimistic proclamations of how the innovation will improve the company's bottom line

D$.$ Both A and $B$ above

E$.$ None of the above