Question: Question 3 ( 2 5 Marks ) Evaluate Apple's pricing strategy for the iPhone. In your discussion, justify why Apple would choose to continue with

Question

3

(25

Marks

)

Evaluate Apple's pricing strategy for the iPhone. In your discussion, justify why Apple would choose to continue with a market skimming pricing strategy rather than adopting a market penetration pricing strategy like the one implemented by Chinese brands.

Question 3 (25 Marks) Evaluate Apple's pricing strategy for the iPhone.

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