Question $3(2$ points$)$

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$6$

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The manufacturer of Crest toothpaste provides free samples of its toothpaste to dentists and encourages them to distribute these samples to their patients and to

$9$

inform the patients about advantages of using Crest. The manufacturer of Crest toothpaste is using

A$)$ sales promotion

B$)$ direct marketing

C$)$ a push strategy

$16$

D$)$ a pull strategy

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E$)$ a vertical diversification strategy