Question: Question 3 (25 Marks) A marketer must make four important decisions when developing an advertising program. As a Marketing Director at Unilever, examine the major

Question 3 (25 Marks) "A marketer must make four important decisions when developing an advertising program". As a Marketing Director at Unilever, examine the major four (4) important decisions you will implement in developing and managing the advertising program of the company
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