Question $35$

$1\mathrm{.}25$ points

Save Answ

Jeff is in the process of buying a new car. He carefully analyzes the features he wants in a car and perceives significant differences in price, quality, and features among three of his favorite models. He rates the models on each factor and ranks them according to his preference.

To which of the following stages of the buyer decision process will Jeff most likely proceed next?

postpurchase behavior

purchase decision

information search

need recognition

evaluation of alternatives